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THE REUNION 2027
Join us: April 14-16, 2027
Days
Wed - Fri
April 14 - 16, 2027
Hours
Wed-Thu: 9AM - 5 PM
Fri: 9AM - 3PM
THE REUNION APPROACH
Built around what matters
The Reunion was built around a simple idea: create a market that works for today's specialty retailer.
An April buying window. A focused show floor. The products buyers are looking for. And an environment designed for real conversations and meaningful connections. It's an approach shaped from day one by direct feedback from the people who show up — and it still works the same way today.
Now, The Reunion is evolving again.
In 2027, our new co-location with ToyFest expands the opportunity — bringing more categories, more brands, and more reasons to make The Reunion part of your spring buying trip.
WHO THE REUNION SERVES
One floor. Shared reasons to show up.
Every meaningful business relationship begins with a buyer looking for what’s next and a brand ready to help them find it.
THE REUNION DIFFERENCE
A market with more meaning
Every decision behind The Reunion is intentional — from the spring timing to the manageable show floor.
It's all designed to help buyers and exhibitors build stronger relationships, make better decisions, and prepare for the seasons ahead.
The right time of the year
April gives buyers time to plan their season and exhibitors time to plan production — before peak season, not during it.
Meaningful connections
No rushed interactions, no badge scans and moving on. Just meaningful time to actually talk business.
Focused business
A show built around who's in the room, not how many — serious buyers, serious exhibitors, real results for everyone.
Relevant discovery
Explore a curated mix of products across souvenir, gift, resort, toy, novelty and specialty retail.
THE SHOW FLOOR
THE REUNION X TOYFEST
Expanding opportunity. Not complexity.
Beginning in 2027, The Reunion and ToyFest share one show floor—bringing together complementary buyers, brands, and product categories while preserving the focused, relationship-driven experience each show is known for.
01
Broader discovery
Buyers gain access to complementary product categories and brands they may not have otherwise encountered.
02
Wider reach
Exhibitors reach destination retail buyers alongside specialty toy retailers, through one efficient event.
03
One trip
One registration, one destination, one focused week in Las Vegas — instead of two.
04
Still The Reunion
The show remains focused, approachable, and relationship-driven — the ToyFest partnership creates new opportunity without changing what makes it work.
REAL RESULTS
The Reunion works.
Here's the proof.
Every year, we survey buyers and exhibitors after the show. Here’s what they told us in 2026.
96%
of buyers made a new connection
77%
Of exhibitors connected with a buyer they hadn't worked with before
98%
Of buyers who placed an order, or plan to shortly after